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Working with decision-makers

Public and Parliamentary Affairs

IHP has extensive and unrivalled experience in dealing with MPs and Peers from across the political spectrum, along with most Government Departments and agencies, on integrated healthcare issues. Engaging with decision-makers can ensure that your views are heard, that your concerns are addressed, and that the objectives of your business or organisation are achieved. These decision-makers can be approached in a variety of ways, and we are here to make sure that it is done in the most effective and appropriate way for you.

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Bringing about change

Campaigns and Engagement

Campaigning for us is about achieving results. There are many ways that can help your campaigning, from stimulating Parliamentary Questions, Early Day Motions and Parliamentary debates, to Parliamentary petitions, postcard campaigns, letters and leaflets. Our outcome focused methods achieve the campaigning goals you want. We will advise you on what methods are most appropriate for your needs, and have extensive campaigning experience, from grass roots campaigns, to large national campaigns, petitions, rallies and direct mail.

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Delivering conferences and meetings

Event Planning & Management

From small community or local events and meetings, to large international conferences, we have the expertise to make your event a success. Our team have organised in excess of 150 events in Parliament and elsewhere, and secured speakers on a range of key issues related to integrated healthcare. We can organise receptions, conferences and fundraising events, from sourcing venues, speakers and caterers, to producing literature, marketing and advertising. We can also offer support in managing the event. Our aim is to make sure it is a success.

Expert guidance & solutions
Business Support and Delivery

With periodic changes to the NHS, complicated legislation, and other UK regulations, the environment in which complementary, integrated and natural healthcare services operate is not always secure or clear. Knowing about, and reacting to this, has a huge impact on the success of your business, service or organisation. Objectives must be clear, targeted and achievable. Having worked with training providers, retailers, manufacturers, clinics and organisations, we will get to know you, your concerns and objectives, and produce solutions to help you achieve them.

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Protecting your interests
Crisis and Reputation Management

Complementary, traditional and natural healthcare is a field which has more than its fair share of attacks from people and organisations wishing to see its demise. Organisations, businesses and therapists, either through their professional bodies or individually, regularly find themselves the subject of negative campaigns. These sceptics and detractors often use third party organisations, individuals or publications to do their damage. When your business or organisation finds itself in such a situation, we can help to protect your interests, ensure that your message gets across, and that your reputation is maintained.

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Ensuring your messages are heard
Public Relations and Media

We work to enhance the image, status or reputation of your business or organisation through media coverage, positive branding and awareness raising. Our experience is in ensuring that you are seen by patients, customers, and potential clients in a way that best reflects your business and organisational objectives. Whether you are looking to develop your business, grow your organisation’s membership, or maintain your profile, we can develop solutions to help.

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Keeping things on track
Project Management

If you need to ensure that your projects are run on time, but do not have the time or staff to do it in-house, we can take care of it. We will consult with you and agree objectives, liaise with third parties and others as required, and report back to you regularly to ensure that your projects run to deadline.

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Producing quality literature
Advice when you need it
Editorial and Research

We can write editorial for publications on your behalf, or carry out the research to enable you to do it yourself. We are also experienced in taking on larger pieces of work such as newsletters, briefings, and booklets. If you wish, we can produce visual aids to accompany editorial, to ensure maximum verbal and visual engagement with your desired audience.

Oversight and Guidance

Perhaps you would like us to be there for you when you need us, and offer ongoing support. Someone for your organisation to discuss issues with, and identify solutions, provide media, political or subject specific advice. We share our knowledge and experience with you. No need to book us. We will be there when you need us.

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The Integrated Healthcare Partnership (IHP) is a specialist healthcare consultancy that has the expertise to deal with all of your public and parliamentary affairs, media, and business support needs. We offer a range of services specially tailored to your needs, from ongoing support and advice to your business or organisation, to integrated campaigns to help achieve your business objectives, to event organisation and management, market access and reputation management.

We have extensive expertise in Government health policy, the NHS and commissioning, as well as an appreciation of the specific challenges and landscape in which the integrated and complementary healthcare field operates, including its regulations and legislation. We have the specialist knowledge of the field to meet your requirements, and can provide you with the support you need in a friendly and hands on, yet professional and non corporate way.


Our team of advisors, specialists and consultants have a diverse range of skills and knowledge which they use to provide a first class service.

We believe that our experience and knowledge of complementary, traditional and natural healthcare over 25 years makes us the leading experts in this field.


The IHP was founded by Matthew Williams to fill the gap in knowledge and expertise available to the complementary, traditional and natural healthcare sector. Other agencies did not appear to understand the unique needs of, and challenges in, this field, and so were not well-equipped to help organisations within it develop, protect their interests, and raise issues and awareness. 


Matthew was a Political Chief of Staff and Senior Research Manager in Parliament for nearly 25 years, specialising in healthcare issues and health policy. At the same time, he ran the All-Party Parliamentary Group for Integrated Healthcare based at Westminster, which brought together organisations and stakeholders within the field of integrated healthcare, and took forward issues on their behalf. 


He chairs the Integrated Healthcare Collaborative, which is the largest collaboration of key organisations in the field of complementary, traditional and natural healthcare anywhere in the world. It brings together the leading organisations in the field to work together on common areas of interest.


Matthew has a background in business and economics, and was a former Parliamentary candidate. He has led, and advised on, many campaigns, and raised key political health issues in Parliament and outside. He has worked with all the main organisations within integrated healthcare, and appreciates the special needs of the field. Through his various roles in Parliament, he has dealt with most government departments, agencies, as well as MPs and Peers from across the political spectrum.


The IHP uses a wide range of experts and advisers, from councillors, to commissioners, to creative professionals, to ensure that our clients receive a first class service. This breath of experience allows us to provide a specialised, knowledgeable, and tailored advice. 

Our rates


We tailor our services to meet your requirements, but here is a general guide to our standard rates for services.


Standard Corporate rate:

£544 per day (£68 per hour equivalent)


CAM charities/membership organisations:
£408 per day (£51 per hour equivalent)


The above rates are for individual days.


Rates for 3 or more days (24 hours) booked together receive a 20% discount.


Corporate rate:
£435.20 per day (£54.40 per hour equivalent)


CAM charities/membership organisations:
£326.40 per day (£40.80 per hour equivalent)


We can also agree a fixed rate for specific projects/campaigns, or offer ongoing support for an annual fee.

Call us to discuss how we can help you.



The Integrated Healthcare Collaborative (IHC) is a collection of leading professional associations and stakeholders within complementary, traditional and natural healthcare, working together on common areas of interest, to increase access to these therapies and promote greater integration with conventional Western medicine.


They are committed to working together to improve healthcare in the UK, and believe that a truly integrated healthcare service would improve patient experiences, bring about better patient outcomes, and provide a framework for a more cost-effective delivery of healthcare services.

Visit for more information.



Get in touch

For general enquiries and questions, or if you would like to discuss how we can help you, please email us, call, or fill out the following form.

Head Office

32 Holland Gardens




Tel: 07970 052978

Company number 08736391

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Get involved

If you would like to get involved with any of our work, please get in touch, and we will endeavour to help you.

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